As the festive season approaches, it’s easy to get swept up in the sparkle and chaos of Christmas shopping. But beneath the wrapping paper and tinsel, there’s a [...]
We’re delighted to welcome Susan Wallace, a certified Sleep Consultant and Educator from Settled Petals, as our guest expert for this special feature. With over a decade of [...]
As the weather cools down and the nights get longer, it’s time to start thinking about how to keep your little one cosy and comfortable for sleep - [...]
When we think of childhood, we picture soft cuddles, comforting toys, and favourite teddies clutched close at night. But most soft toys on the market today, no matter [...]
From bedtime stories to soft lullabies, we all want bedtime to feel calm, comforting and safe. But many parents don’t realise that the most seemingly innocent parts of [...]
What’s the Issue? Microplastics are tiny plastic particles (<5 mm) originating from the breakdown of plastic products or shedding from synthetic fabrics. They're found everywhere from oceans and food [...]
If your little one has eczema, frequent rashes, or just highly sensitive skin, choosing the right swimwear fabric is essential to minimise flare ups and maximise comfort. Swimwear [...]
Sleep. Play. Swim. Plastic-Free. Raising children in today’s world means navigating a sea of synthetic materials, hidden toxins, and ever-growing plastic pollution. As parents and caregivers, we want [...]
Polyester and nylon might be the default for kids’ swimwear - quick-drying, stretchy, low price point - but beneath the surface, it’s a fabric with a toxic footprint. [...]
As a sleep consultant and mum of three, I know just how much of a difference the sleep environment can make for babies - and parents too! From [...]
The shocking truth about swimwear today is that it is almost all made from toxic, microplastic-shedding plastic fabrics, which are harming our health and our ecosystems. As a [...]
At Pure Earth Collection, we believe that creating a healthier planet starts in the home. This June, with World Environment Day (5th), World Oceans Day (8th) and Clean [...]
Celebrating Sun Awareness Week with Pure Earth Collection (12th–18th May) As the days grow longer and the warmth of spring fills the air, many of us are naturally [...]
As April arrives, the days grow longer, the sun lingers in the evenings, and the air carries the first true promise of summer. While this seasonal shift brings [...]
When we launched our Organic Kids Swimwear range last year, we knew we were taking a bold step into an industry dominated by plastic fabrics. What we didn’t [...]